Driving Growth Together
A strategic gathering for PETRONAS station dealers and leaders to align on 2026 ambitions, celebrate performance, and plan the future of retail together.
By invitation only · For PETRONAS station dealers and invited partners
Why This Conference Matters
Align on 2026 Strategy
Hear directly from PETRONAS leadership on the roadmap for retail, branding, digital, and customer experience.
Celebrate Top Performers
Awards and recognition for outstanding stations, teams, and dealer partners across Malaysia.
Future of the Network
Discover new programmes, products, and initiatives designed to grow station performance and community impact.
Connect & Collaborate
Meet fellow dealers, share best practices, and build stronger partnerships with PETRONAS teams.
Conference At A Glance
- ○Registration & Welcome
- ○Opening Keynote & Strategy: PETRONAS Retail Outlook 2026
- ○Network Performance Review
- ○Welcome Dinner & Networking
- ○Breakout Sessions: Operations, Marketing, Talent
- ○Panel: Future of Mobility & Retail
- ○Product & Programme Showcase
- ○Dealer Awards Night
- ○Regional Discussions & Action Plans
- ○Closing Plenary
- ○Departures
About the National Dealer Conference 2026
The National Dealer Conference is PETRONAS Dagangan Berhad's flagship annual gathering, bringing together station dealers, regional leaders, and key partners to review performance, align on strategic priorities, and strengthen the nationwide retail network.
This year's conference focuses on growth initiatives for 2026, recognising outstanding achievements across the network, and equipping dealers with tools and knowledge to serve communities across Malaysia. Attendance is by invitation to registered dealers and selected partners.
Kuching, Sarawak · Host City
The conference will be held in Kuching, Sarawak, a city known for its riverside skyline, hospitality, and unique blend of cultures. Delegates will enjoy a modern convention experience surrounded by Borneo's rainforest charm.
Travel Notes
- Airport: KCH (Kuching International)
- Suggested arrival: 3 February 2026
- Suggested departure: 6 February 2026 (evening) or 7 February 2026
- Transfer details will be shared closer to the event
Ready to Confirm Your Attendance?
Securing your seat helps us plan seating, sessions, and logistics for you and your team.
Need help? Contact the Event Secretariat at [event email] or [phone number]